In the digital age, there are numerous effective options for businesses to communicate with customers and clients, and one increasingly popular method adopted by many companies is SMS text. For businesses, texting is a highly direct form of communication that easily gets your message in front of the right audience. Of course, there is bound to be a learning curve whenever businesses tread into new territory with customer communications.
Below, 15 Forbes Communication Council members shared their best advice for companies using SMS texting to market to or communicate with their customers.