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How do you determine the digital competitiveness of your company? Many experts have recommended measuring the strength of branding; R&D; manufacturing; sales and distribution; management; growth rate; and financial stability as key performance indicators. However, when my company, Trianz, studied the demise of established companies and the success of startups in the tech industry, a different story began to emerge.

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SEO or Search Engine Optimization is the most important tool for a brand to rise above its competitors on extremely competitive search engines like Google. Netizens these days resort to the internet for every little piece of information. And if a business wants to grab the top position in search results and become a particular target audience’s favorite, SEO is indispensable.

Looking for the best SEO services marketplaces to hire competent freelancers, or in case you’re a freelancer, find your first project? Keep reading!

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Used along-side effective strategic planning, the right KPIs and business metrics act as essential navigation tools that help organisations understand how well they are doing in delivering on their strategic goals. If managers don’t want to fly blind, then they require relevant and meaningful business measures to inform their decision-making.

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Retirement planning can be a difficult and stressful subject for business owners. The sale of the business alone might generate enough income to sustain an entrepreneur and their family through retirement—but that’s not always the case. There are steps that business owners can and should take to guarantee the future health of their business as well as their personal interests.

As you prepare for retirement as a business owner, it can be helpful to get sound financial advice from experts. Below, 15 Forbes Finance Council members share their best advice for protecting yourself, your family and your business once you’ve retired.

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Last month, Isabella Casillas Guzman, head of the Small Business Administration, joined Vice President Kamala Harris to announce reforms to Community Advantage: a pilot loan program through which the agency aims to provide low-income borrowers and individuals from underserved communities with equitable access to capital. Some of the changes include extending the length of the program by two years to September 2024, and expanding the maximum loan size from $250,000 to $350,000.

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I’ve written before about how people come for the organization’s mission but leave because of their manager when it comes to hiring and retention. That’s why it’s so critical for organizations to constantly monitor how they are training their managers–especially their middle managers and supervisors–because it’s an overlooked area where retention can be won or lost.

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In a joint announcement today, Vice President Kamala Harris and SBA administrator Isabel Guzman signaled key changes to the loan program, initialized in during the Obama administration to help improve access to SBA programs, among community lending partners including Community Development Financial Institutions (CDFIs), Community Development Companies (CDCs), and micro-lenders.

Designed to meet the credit, management, and technical assistance needs of small businesses in underserved markets, the SBA’s Community Advantage pilot loan program was originally set to expire in September 2022. After today’s announcement, the program’s new sunset date is September 30, 2024.

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The Small Business Administration (SBA) theme for the upcoming National Small Business Week is “Building a Better America Through Entrepreneurship.”

SBA Director of Strategic Alliances Morning Washburn announced the schedule for the week, May 2-7, which includes a virtual summit, a winner’s event, field office events and a national bus tour. Events of the National Small Business Week are free but you must register.

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Proper cash flow management is a key strategy that every business owner must master for long-term financial success. Managing cash flow can be one of the biggest challenges business owners face.

A recent study from Intuit found that 61% of small businesses around the world struggle with cash flow. Nearly one-third of those surveyed are unable to pay vendors, loans, themselves or their employees because of cash flow issues.

To combat this struggle and stabilize your cash flow, you can incorporate several tactics into your business model.

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The pandemic accelerated a shift to e-commerce which continues to grow globally. Ecommerce sales are expected to surpass $1 trillion this year and reach $5.1 trillion worldwide by 2026. Today, consumers have many online shopping options to choose from, making the customer experience a key competitive differentiator for e-commerce companies.

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