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Accounting software helps small businesses keep track of their income and expenses so they can stay on top of their operations and file accurate tax returns. We looked at a range of options and found the top five best small business accounting software products. Read this guide to see what’s best for you. Read more ……

Being a small business owner can be tough. You have a lot on your plate to handle, and sometimes it can seem downright overwhelming. From keeping up with the competition to making sure your employees are satisfied, being a small business owner always keeps you busy.

In the midst of all this, it’s important to ensure you’re not neglecting parts of your business. One area is your accounting and finance functions. These functions often sound daunting and somewhat scary, but they are too important to be forgotten.

We’re not saying you need to drop everything and pay attention to your accounting and your accounting only, but there are some simple tasks every small business owner should stick to in order to keep the business finances operating smoothly (and help make your accountant’s job a little easier). Read more ……

The journey of a small business towards fame and success is painful due to the various challenges that are encountered on a daily basis. Social media marketing has emerged as an ultimate weapon making things easier and accessible for small business owners.  Is your business struggling to have a good online reputation? Are you aware of the power of social media? How does one use social media for their small business? Take a look at some social media marketing tips for small businesses.

Unlike the largest organizations, small businesses have a hard time gaining a strong online reputation compared to well-established brands. However, social media is a powerful tool that can do wonders, especially for smaller businesses. Social media is an unpredictable space. You never know when things will work in your favour. But that’s not why you should be on social media.

Here are some benefits of using social media for small businesses: Read more ……

Social media is one of the most powerful tools that all of us have access to in today’s world. These platforms enable us stay connected to friends, family, people outside of those two categories, brands, organizations and so much more. Each one of us checks social media accounts at least once a day, whether it’s trying to look for knowledge or information, or just scrolling through pottery or cat videos.  However, social media is much more than that. Read more ……

How do you know when it’s the right time to expand? That’s the question on the minds of thousands of small business owners just like yourself that have put in the blood, sweat, and tears to watch their hopes and dreams become a reality. From the small, one-person operation your business started as, to the flourishing company with employees and growing sales figures, expansion can be a tricky road to navigate if you don’t know what to expect. In this article, we’re going to demystify business expansion and share with you some key steps and strategies you can employ to aid your efforts. Read more ..….

Your business market, like everything else, will change with time. As your business matures and your market share steadily increases, you will probably begin to encounter the growth limits of your original target market. Planning and implementing a growth strategy to develop new markets and expand your business before your current market flattens will not only help your business survive through tough times, it could also give you considerable edge on the competition. This Business Builder will take you through the process of new market development. It will provide you with some easy-to-follow steps on planning and implementing a market expansion strategy before your current market flattens or declines.  Read more ……

A business plan is a written document that describes in detail how a business, usually a new one, is going to achieve its goals. A business plan lays out a written plan from a marketing, financial and operational viewpoint. Sometimes, a business plan is prepared for an established business that is moving in a new direction.  Read more ……

It’s easy to think because you have a small to medium-size business, cybercriminals will pass over attacking your company. The “not much to steal” mindset is common with small business owners in regards to cyber security, but it is also completely incorrect.

In reality, the U.S. Congressional Small Business Committee found that 71 percent of cyber-attacks happened at businesses with less than 100 employees. Even more concerning, the 2016 State of SMB CyberSecurity Report by Ponemon and @Keeperfound that 50 percent of SMBs have had a security breach in the past year.  But why are small businesses attacked more often than larger businesses? Read more……

Broadband and information technology are powerful tools for small businesses to reach new markets and increase sales and productivity. However, cybersecurity threats are real and businesses must implement the best tools and tactics to protect themselves, their customers, and their data. Visit www.fcc.gov/cyberplanner to create a free customized Cyber Security Planning guide for your small business and visit www.dhs.gov/stopthinkconnect to download resources on cyber security awareness for your business. Here are ten key cybersecurity tips to protect your small business: Read more……

While you hear the term more in relation to for-profit businesses, branding is an important element of success for nonprofit organizations too. Your brand is what people think about when they think of your nonprofit. This impacts your public image, your engagement, and your fundraising efforts. Brand management is the work you do to influence and shape the way your organization is perceived.

Nonprofits do have a different purpose than for-profits, but there are many brand strategies that apply to both sides. The following brand strategies can help you forge new relationships and strengthen the ones you already have. You may even be employing one or more already. Read more……