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According to a recent report, Black women are working incrediby hard to improve the country, but are receiving very little support. The fastest growing group of entrepreneurs in the country, Black women are still struggling to land leadership roles in various industries. However, this isn’t news to Black women. We know and have been told from day one that we must work twice as hard to get even a little of what others have. Black women will continue to thrive, grow, and make our way in the world. But, ladies, if you ever feel discouraged or need inspiration, just look to these successful women who’ve carved out a place for themselves.  Read More……

Before Madam C.J. Walker and Annie Turnbo Malone succeeded in the beauty industry in the early 20th century, Christiana Carteaux Bannister, a woman of African-American and Narragansett Indian heritage, had already achieved success as a hair stylist (and wigmaker) in pre-Civil War America. Carteaux Bannister was born Christiana Babcock in Rhode Island circa 1820. After moving to Boston in the 1840s, she became a skilled hairdresser (or “hair doctress,” as stylists were known at the time). Following a failed marriage that gave her the last name Carteaux, she went into business as Madame Carteaux.  Read More……

Tracking and understanding cash flow is vital for any business. You need to know how the amount of money you bring into your business compares to the amount going out. If you’re spending more than you’re earning, you need to make changes to avoid going out of business.  “Put simply, cash flow is the money that will be coming in and going out of the ‘register,'” said Ron Pac, financial planner at the Barnum Financial Group.“Managing cash flow means understanding upcoming expenses and comparing them against accounts receivable as well as projected future sales.”  Read More……

Business owners often need to utilize more than one source of financing to get their new startup off the ground. Typical options include business loans, raising money, or using your savings. We’ll analyze the 11 best startup business loans, from SBA loans to angel investors to Rollovers for Business Startups (ROBS).

A ROBS might be the best kept secret in startup funding. It enables you to access your retirement savings to fund your business without early withdrawal penalties and taxes. If you have at least $50k+ in a qualifying retirement account you can get a free consultation with a ROBS expert by reaching out to Guidant. Read More……

It costs money to start a business. Funding your business is one of the first — and most important — financial choices most business owners make. How you choose to fund your business could affect how you structure and run your business. Read More……

Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals. Social media marketing includes activities like posting text and image updates, videos, and and other content that drives audience engagement, as well as paid social media advertising.

We’ve created this guide to provide you with an introduction to social media marketing and some starter social media marketing tips and training to improve your business’s social presence.

With these tips, you can begin developing your own social media marketing expert plan. Read More……

Just how dominant a business tool was social media in 2017? Despite being involved in an investigation by Congress, Facebook reported its highest earnings everin Q3, up nearly 50% from a year ago. Its mobile ads are so popular that the platform is actually starting to run out of space for them, even though they’re charging more than ever. Meanwhile, the network eclipsed the 2-billion-user mark, now counting nearly one-third of the planet among its user base.  These trends show little sign of slowing up in 2018. Here’s a glimpse into five key factors that will impact how businesses use social media in the year ahead:  Read More……

This year my annual list of business trends celebrates its fifth year.  As with previous years, my picks for 2018 represent bold and innovative moves that leading companies around the world are making to drive success.  Some of this years’ trends are in the fledgling phase, while others have already taken root.  These trends come from my own observations or conversations with colleagues and subject matter experts, as well as working closely with businesses of all shapes and sizes. Here are the top 10 Business Trends that are sure to drive success for you and your company in 2018.  We’ve captured all of the trends in an infographic at the end of the article. Read More……

Businesses of all sizes and types are eligible to bid for government contracts through United States federal agencies and through municipal and state governments. These contracts are made in the form of goods and services and for research and technical assistance. If you’re successful in acquiring a government contract, it can help supplement your business’ revenue, increase your reputation in the industry and you in the running for future contract opportunities. Read More……